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How Technology Changed Business (And What That Means for the Future of the Industry)

What comes to mind when you think of the word “business?” Many people will think of stereotypical corporate activities, like signing documents, sitting in cubicles, or swimming in a sea of never-ending black and blue suits. While all three of these things still permeate throughout the business world, all three are also becoming less popular. Think about it: Physically signing documents is a rarity; many businesses use e-signatures today. Cubicles are being phased out in favor of remote work. And instead of fancy suits, we’re seeing our coworkers in more casual clothes (if we even see them in the office at all).

Business is changing. Of course, this shouldn’t come as a surprise. After all, every industry changes with time. But business is different. In order to survive, businesses have to evolve constantly and embrace new technologies that give them an edge over the competition. If they don’t, they’ll be left in the dust by smarter, more modern companies. Because of this, businesses have often been the first to widely adopt and implement innovative technology. But they aren’t just using technology to complement their existing practices; tech is now the backbone of every facet of business. Ultimately, the industry’s willingness to try new technology has helped usher in the digital era that we live in today. Technology hasn’t just helped business; it has evolved business from the ground up.

How Tech Changed Communications

It’s easy to forget, but just a few decades ago, business communication was radically different than it is today. Before the Internet, businesses relied on physical papers and snail mail to communicate. Internally, businesses needed a dedicated mail worker who transferred documents from one employee to another. For team-wide updates, papers had to be posted on a bulletin board to be seen. For external communications, businesses could use telephones to communicate, but if they needed to send a document, they had to rely on mail services. While, individually, none of these tasks are particularly burdensome, that lost time lost adds up. Mail could take a few hours to organize, international shipping could last weeks, and office telephones only worked when employees were at their desks. Before the Internet, businesses tried their best to maximize efficiency, but without modern technology, communications could be painfully slow.

Needless to say, communications at top businesses aren’t like this anymore. The turning point for businesses was the invention of email. All of a sudden, employees could communicate with each other immediately, and even attach documents digitally. As soon as email adoption became widespread in business, the business tech floodgates opened. Today, business software like Slack and Microsoft Teams allows coworkers to communicate instantaneously.

However, this tech isn’t without drawbacks. Because of how easy it is to communicate with coworkers, many employees feel like they can’t escape the office. After all, today’s smartphones can easily handle emails and video calls, ensuring that the office will always be able to contact us, no matter where we are. To that point, many businesses even require workers to respond to emails on weekends and vacations. Ultimately, business communication has become so fast and simple that many workers have trouble escaping the constant connection of their workplace.

How Tech Helps Reach Customers

One of the most difficult aspects of running a business is consistently finding new customers. Regulars are great, but in order for a business to truly thrive, it needs a plan to find and convert leads into customers. Before the Internet, this process was relatively simple. Word-of-mouth, networking, and the occasional newspaper ad were the only ways businesses could seek out new customers. Of these three, word-of-mouth was the most important, as businesses lived and died based on their reputation. Before modern technology, reaching new customers wasn’t all that costly. After all, positive word-of-mouth is just about the one thing a business can’t buy.

Today, word-of-mouth is still one of the most important parts of finding new customers, especially for small businesses. The difference, however, is that there are now dozens of ways for businesses to generate that word-of-mouth. Today, the most popular way is utilizing Facebook advertisements. A full 66% of all small business owners in the United States used Facebook to advertise their business[1]. Ultimately, very few businesses can thrive without the help of the modern Internet. Think about it: If your business has no website, no social media presence, and isn’t listed on Yelp or Google Maps, your business might as well not exist. While finding new customers is much more complex today, the multitude of ways to find new leads helps level the playing field between businesses. Now, your business doesn’t need a century-long reputation in order to succeed; it just needs high-quality digital marketing.

The Rise of Data Analysis

Many business owners may not even be aware of this, but every business uses data analysis to some degree. Simply put, data analysis is the inspection of data about a business and its customers, and making inferences based on that data. One common example is when a coffee shop increases its staffing during the morning rush. The owner knew from previous data that mornings were busier, and then decided to increase staffing to alleviate the rush. For businesses, the simple formula is to collect data, identify patterns in that data, then make predictions based on those patterns[2]. Even before modern technology, businesses regularly used data analysis to increase productivity and minimize downtime.

So, what’s different about data analysis today? Well, we’re usually not the ones doing it anymore. These days, most high-level data analysis is being done by computers. This makes sense, as computers are able to identify patterns in data much more accurately and quickly than humans. Additionally, data analysis isn’t just used for simple things like managing employee scheduling or choosing what items to stock. For the most successful businesses, data analysis is used in every area of business. From customer acquisition and targeted campaigns to new item development and supply chain management, data analysis helps businesses maximize their efficiency[3]. 

So, What’s Next?

After looking at all the ways technology has evolved business practices, one thing is for sure: Businesses are not done changing. Simply put, if there’s a way for businesses to increase their revenue, it will be utilized. And the fact is, businesses are becoming more and more reliant on computers and technology than ever before. Things like employee scheduling and data analysis, previously done by workers, are now done by computers. And, frankly, this trend is unlikely to reverse any time soon. Now, this doesn’t mean computers will be the ones running businesses in a few years. But let’s face it: They are already making many of the big decisions at businesses across the world. 

Ultimately, technology makes businesses more efficient. Unfortunately, as businesses rely more on technology, this also means they rely less on workers. Positions including warehouse jobs, customer service, and banking services are slowly being overtaken by technology[4]. It’s a sad reality, but businesses can simply be more successful with unpaid bots, rather than salaried employees. Again, technology is unlikely to replace human workers en masse any time soon. But as technology becomes more and more advanced, the most successful businesses will rely on tech more than ever before.

About AXEL

Technology is useful in every facet of business, but particularly in the area of cybersecurity. Cybercrime poses a threat to businesses big and small, highlighting the need for affordable cybersecurity solutions. That’s why we created AXEL Go. AXEL Go uses military-grade encryption, blockchain technology, and decentralized servers to ensure it’s the most secure file transfer software on the market. Whether you need to transfer large files or send files online, AXEL Go is the best cloud storage solution. If you’re ready to try the most secure file-sharing app for PC and mobile devices, download AXEL Go for free here.

[1] “Leading Social Media Networks Used by Small Businesses to Advertise in the United States in 2021.” Statista, November 18, 2021. https://www.statista.com/statistics/208971/effective-social-media-marketing-tools-for-small-us-businesses/

[2] “Why Data Analytics Is Critical for Small Businesses.” AirSlate, August 17, 2021. https://blog.airslate.com/why-data-analytics-is-critical-for-small-businesses/

[3] Mills, Terence. “Council Post: Five Benefits of Big Data Analytics and How Companies Can Get Started.” Forbes. Forbes Magazine, December 10, 2021. https://www.forbes.com/sites/forbestechcouncil/2019/11/06/five-benefits-of-big-data-analytics-and-how-companies-can-get-started/?sh=48b2320117e4
[4] “Council Post: Tech Experts Predict 13 Jobs That Will Be Automated by 2030.” Forbes. Forbes Magazine, December 10, 2021. https://www.forbes.com/sites/forbestechcouncil/2019/03/01/tech-experts-predict-13-jobs-that-will-be-automated-by-2030/?sh=3fc53ffb22bf

What Does Cyberwarfare Look Like? Just Ask Ukraine.

Since March of last year, Russia has been deploying troops close to the Russia-Ukraine border [1]. While troop movement within a nation is typically normal, Russia’s relationship with Ukraine is anything but. Since 2014, Russia has aggressively shown its desire to annex Ukrainian territory, starting with its occupation of Crimea, a territory that was formerly part of Ukraine, but mostly comprised of people of Russian ethnicity. However, it soon became clear that Crimea was just the beginning for Moscow’s leaders. Following Russia’s occupation of Crimea in 2014, the country began to use unique, digital strategies to destabilize Ukraine.

Beginning in 2015, Russia has engaged in flagrant cyberwarfare with Ukraine. And these attacks weren’t just data breaches and ransomware attacks; they’ve affected nearly every resident of Ukraine. Ultimately, the Russia-Ukraine conflict could be a sneak peek of how war is waged in the future.

Hackers Target Ukraine

Following Russia’s annexation of Crimea, Ukraine saw relative calm for almost two years. However, in December 2015, Russia launched an effective, atypical attack. On December 23, a Russian cyber-military unit, “Sandworm,” attacked Ukraine’s power grid, and knocked out electricity to over 200,000 Ukrainians.[2] Thankfully, power was restored to most places within six hours. Although a few hours without electricity isn’t exactly a devastating attack, it was undoubtedly worrying. After all, this was the first-ever confirmed hack that took down a power grid.[2] Additionally, power grid control centers were still not fully operational over two months after the attack, highlighting the sheer strength and organization of the attack.

Unfortunately, this was not the only cyberattack that Russia has executed on Ukrainians. One year later, in December 2016, Russia again attacked Ukraine’s power grid.[3] They quickly followed up by targeting Ukrainian banks and state-owned industries in June 2017.[4] Following this major attack, Russia seemed to calm down, and tensions actually diffused for a few years. However, this changed in early 2022. As Russia began to mobilize its troops toward the Ukraine border, Moscow launched another cyberattack. This time, Russians were able to take down over 70 Ukrainian government websites, along with a message that warned Ukrainians to “Prepare for the worst.”[5]

Although Russia launched multiple effective cyberattacks, many cybersecurity experts believe Russian President Vladimir Putin could have ordered the attacks to be so much worse. After all, Ukraine’s 2016 power grid outage only lasted for about an hour. This made some believe that Russia was using Ukraine as a “testbed” for refining cyberattacks that could be used globally[3]. No matter Russia’s ultimate purpose, these cyberattacks show a glimpse of Russia’s unique military strategy.

Disinformation Campaigns

In addition to cyberattacks, Russia has also used the Internet to sew instability within Ukraine as well. When Russia invaded Crimea in 2014, the country used state media and social media to sway ethnic Russians in Ukraine to support the annexation.[6] These accounts falsely alleged that Western forces manipulated Ukrainian protests, and also fabricated stories of Ukrainian soldier misconduct. Using this disinformation, Russia was able to gain enough support to annex Crimea with (relatively) little pushback.

If these disinformation efforts sound familiar, well, they are. Russia used similar techniques to meddle in the United States’ 2016 presidential election.[6] It’s a sinister, yet successful strategy for promoting Russian interests. With the emergence of the Internet and the popularity of social media, information warfare is relatively simple. Being able to kindle instability from thousands of miles away is a new, anxiety-inducing strategy that is being utilized in Ukraine, the United States, and other nations. Although it may not lead to traditional warfare casualties, Russia’s cyberwarfare actions have been extremely successful in promoting Putin’s interests.

What Would a Cyberwar Look Like?

When people think of cyberattacks, most think of data breaches and ransomware attacks. Damaging, yes, but they typically don’t harm anyone outside of the affected business and its customers. Cyberwarfare is very different. While Russia’s power grid attacks on Ukraine were effective, they were not nearly as devastating as they could have been. If Russia chooses to execute full-strength cyberattacks, the consequences could be deadly. In this scenario, Russia could shut off most of the country’s electricity, disable heat in the middle of winter, and shut down Ukraine’s military communications.[7] A cyberattack like this could make it astonishingly easy for Russia to successfully invade Ukraine. While an attack of this magnitude has not been undertaken by Russia or any other nation, the possibility of one is undoubtedly concerning. Full-fledged cyberwarfare is something the world has never seen, but the possibility of it increases every day.

Of course, it’s naive to assume that Russia is the only country preparing for cyberwarfare. The United States certainly has the capability to defend itself against cyberwarfare, and the ability to execute offensive cyberattacks. In fact, the United States was one of the first nations to engage in an act of cyberwarfare. In 2010, the U.S. and Israel jointly infected Iran’s nuclear infrastructure with the Stuxnet computer worm.[8] This attack crippled Iran’s nuclear program, highlighting just how successful cyberattacks can be.

When it comes to cyberwarfare, we really don’t know what the rules are yet. If Russia attacks another nation’s electricity or heat, indirectly leading to civilian deaths, is that a war crime? Or is remotely targeting infrastructure fair game? There are dozens of questions that haven’t been answered. Unfortunately, we may learn these answers during a future cyberwar. Whether this new kind of war is waged between Russia and Ukraine, the U.S. and China, or some other combination of unfriendly nations, we know the consequences of cyberwarfare will be severe.

About AXEL

Cybercrime is an ever-present threat. Thankfully, AXEL makes it easy to protect yourself from ransomware and data breaches. At AXEL, we believe that privacy is a human right, and that your information deserves the best protection. That’s why we created AXEL Go. AXEL Go uses 256-bit encryption, blockchain technology and decentralized servers to ensure it’s the most secure file transfer software on the market. Whether you need to transfer large files or send files online, AXEL Go is the best cloud storage solution. If you’re ready to try the most secure file-sharing app for PC and mobile devices, get two free weeks of AXEL Go here.

[1] Roth, Andrew. “EU and UK Pledge Backing to Ukraine after Russian Military Buildup.” The Guardian. Guardian News and Media, April 6, 2021. https://www.theguardian.com/world/2021/apr/05/eu-sounds-alarm-at-russian-troops-ukraine-border-moves

[2] Zetter, Kim. “Inside the Cunning, Unprecedented Hack of Ukraine’s Power Grid.” Wired. Conde Nast, March 3, 2016. https://www.wired.com/2016/03/inside-cunning-unprecedented-hack-ukraines-power-grid/

[3] Zetter, Kim. “The Ukrainian Power Grid Was Hacked Again.” VICE, January 10, 2017. https://www.vice.com/en/article/bmvkn4/ukrainian-power-station-hacking-december-2016-report

[4] Polityuk, Pavel, and Alessandra Prentice. “Ukrainian Banks, Electricity Firm Hit by Fresh Cyber Attack.” Reuters. Thomson Reuters, June 27, 2017. https://www.reuters.com/article/us-ukraine-cyber-attacks-idUSKBN19I1IJ

[5] “Ukraine Cyber-Attack: Russia to Blame for Hack, Says Kyiv.” BBC News. BBC, January 14, 2022. https://www.bbc.com/news/world-europe-59992531

[6] Merchant, Nomaan. “US Tries to Name and Shame Russian Disinformation on Ukraine.” ABC News. ABC News Network, January 28, 2022. https://abcnews.go.com/Politics/wireStory/us-shame-russian-disinformation-ukraine-82526617

[7] Miller, Maggie. “Russian Invasion of Ukraine Could Redefine Cyber Warfare.” POLITICO, January 28, 2022. https://www.politico.com/news/2022/01/28/russia-cyber-army-ukraine-00003051

[8] Melman, Yossi. “’Computer Virus in Iran Actually Targeted Larger Nuclear Facility’.” Haaretz.com. Haaretz, September 28, 2010. https://www.haaretz.com/1.5118389.

National Data Privacy Day: The Internet isn’t Anonymous Anymore

In the late 1990s, when the Internet truly hit the mainstream, people were often struck with a mixture of wonder and fear when they sat down at their computer desk. Back then, the Internet offered limitless information and global communication instantly, two things simply unheard of just a decade prior. When users browsed the Internet, it felt like an adventure, with websites acting as friendly navigators. Although the early Internet certainly had its problems, it didn’t feel like a business tool or high-tech gizmo. It felt like a toy for grown-ups.

As the Internet matured, this wonder eventually turned to familiarity. Gone were the days of simple AOL chat rooms and catching up on news. Businesses started to harness the Internet’s power, and the mystery of the Internet began to fade. The Internet wasn’t a toy anymore; it was a necessary tool that we had to use if we wanted to keep up with work, friends, and the world in general. And with the Internet becoming more ingrained in everyday lives, the anonymity of online spaces disappeared as well.

January 28th is National Data Privacy Day, and AXEL is celebrating by highlighting the importance of digital privacy and why stronger privacy protections are required for a safe, secure Internet.

Digital Privacy in the Early Internet

In the early days of the Internet, websites were radically different than they are today. In the late 1990s, nearly every site was built only using HTML and images, with no tracking capabilities. Because of how simple these websites were, few sites offered personal accounts, so users simply weren’t motivated to give information up. Simply put, users knew little about websites, and websites knew little about their users.

The Internet remained this way for a few years, offering simple services in exchange for a hefty fee. For example, AOL charged users over USD $20 per month to use its Internet software.[1] In the late 1990s and early 2000s, the Internet was widespread, but there was still a significant barrier to entry. However, the invention of a delicious digital tool would soon change the business model of Internet-based companies: Cookies.

Cookies are small text files that are sent from website servers to a user’s computer, allowing a server to identify and remember a specific user.[2] While this sounds simple, Cookies spearheaded a massive change to website design and user accessibility. From remembering website preferences to revolutionizing online shopping, cookies offered a multitude of benefits to users. While cookies undoubtedly offered intuitive features for early Internet users, they also were a turning point in the prioritization of online privacy. After the widespread adoption of cookies, the Internet ceased being anonymous.

In addition to cookies, the rise of social media in the early 2000s radically changed how users approached the Internet. In the late 1990s, Internet users were typically wary of revealing personal information online, and for good reason. However, the rise of early social media sites like Friendster, MySpace, and Facebook changed the way users approached the Internet. No longer were people confined to anonymous AOL usernames; users could simply search their friends’ names in order to communicate with them online. While this was certainly an exciting feature in the early 2000s, it led to the normalization of digital footprints.

Online Privacy Today

Today, nearly everyone in the world has a digital footprint. Try it! Search your name and see what comes up. Websites and images from years ago regularly appear, even from posts and webpages that have been deleted. Worst of all, even if you delete all of your online accounts, those images are likely to stay there forever. While this de-anonymization does have benefits, say, looking people up for job interviews or first dates, it also represents a complete dissolution of online privacy.

While these digital footprints can be unnerving for some, they ultimately don’t have a massive effect on overall online privacy. After all, a few posts and images are nothing for Big Tech. What Big Tech can use, however, is data. And the vast majority of that data comes from cookies. Unfortunately, today’s cookies don’t just auto-fill URLs or remember your shopping cart. Modern cookies are built to track and analyze every single click we make. Using these cookies, Big Tech companies like Google, Amazon, and Facebook are able to collect massive amounts of information on us. For example, Google likely knows if you have a medical problem, your current address, and what political party you support.[2] All of this information is then used for one purpose: Delivering hyper-targeted digital ads.

These pesky advertisements are the lifeblood of Internet-based companies. Think about it: Many of the web’s most used applications are completely free. Useful sites like Gmail, Facebook, and Twitter are completely free for all users, yet these companies are worth billions. This is Big Tech’s dirty little secret: They’re not selling their products and services to you. They’re selling you and your data to advertisers.[3] And the more data they have on you, the more they can charge advertisers. This is why companies like Amazon and Google typically sell many of their products at a loss. For example, when Amazon prices an Echo Dot at USD $20 during the holidays, Amazon isn’t making a profit off the sale of the hardware; it’s making a profit from all the new, personal data that users give to the device. Ultimately, Big Tech is financially motivated to collect more and more personal data, putting everyone’s digital privacy to the side.

What Should Be Done?

First, increased regulation of hyper-targeted advertisements would be a massive victory for digital privacy. The amount of data that Big Tech companies have on us is staggering, and they’re encouraged to collect as much as possible to sell to advertisers. Selling data about extremely sensitive subjects like medical history ought to be banned. After all, advertisers shouldn’t have access to people’s sensitive health information. Additionally, allowing users to opt-out of tracking would be another win for privacy advocates. Cookies do offer legitimate features for users, so most would still accept tracking. However, simply offering a choice to opt-out would be incredible progress for digital privacy in the 2020s.

Big Tech corporations make billions by trivializing our digital privacy and prioritizing advertisers over people. Unfortunately, these companies are financially motivated to collect as much data as possible, so without regulation, this trivialization of privacy is likely to continue. Fortunately, there is hope: The European Union has a law that allows users to opt-out of tracking cookies,[4] and similar legislation is possible in the United States. Although Big Tech would certainly fight back with shady tactics, an opt-out law would be the biggest victory for privacy of the 21st century.

About AXEL

Time and time again, Big Tech has prioritized its profits over privacy, putting their users at risk. At AXEL, we’ll never sell your data to third-party advertisers because we believe that your private information should stay private. That’s why we created AXEL Go. AXEL Go uses military-grade encryption, blockchain technology and decentralized servers to ensure it’s the best file transfer software on the market. Whether you need cloud video storage or cloud file management, AXEL Go is the secure file hosting solution. If you’re ready to try the best file sharing app for PC and mobile devices, try two free weeks of AXEL Go here.

[1] “AOL Hikes Price to US$21.95.” Wired. Conde Nast, February 9, 1998. https://www.wired.com/1998/02/aol-hikes-price-to-us21-95/

[2] Hill, Simon. “The History of Cookies and Their Effect on Privacy.” Digital Trends. Digital Trends, March 29, 2015. https://www.digitaltrends.com/computing/history-of-cookies-and-effect-on-privacy/

[3] King, Bertel. “Why Targeted Ads Are a Serious Threat to Your Privacy.” MUO, April 1, 2019. https://www.makeuseof.com/tag/targeted-ads-threat-privacy/

[4] Lomas, Natasha. “Europe’s Cookie Consent Reckoning Is Coming.” TechCrunch. TechCrunch, May 31, 2021. https://techcrunch.com/2021/05/30/europes-cookie-consent-reckoning-is-coming/

AXEL’s Guide to Remote Work

In March 2020, nearly every office worker was filled with anxiety about the prospect of remote work. With no warning and little preparation, a significant portion of the world’s workforce was forced to do their jobs from home, many with no experience of at-home work whatsoever. It was a stressful and unique time, learning new skills and software from home, all while the looming threat of COVID-19 was ever-present in peoples’ lives. This radical, immediate shift to at-home work was unlike anything workers had ever faced before.

But then something funny happened: We got used to it. Not only did employees begin to tolerate remote work, but they enjoyed it more than traditional work at the office. In fact, nearly 50% of workers stated that they’d take a pay cut to continue working remotely [1]. 25% stated that they would quit their jobs if they couldn’t work remotely anymore, and 70% say they find virtual meetings less stressful than in-person meetings.

Now, with remote work popularized and here to stay, here are some ways to maximize your efficiency, create a healthy work-life balance, and overcome some of the unique challenges of at-home work.

Maintain a Healthy Work-Life Balance

Although remote work offers incredible flexibility for employees, that flexibility comes with a price. 45% of remote workers say they work longer hours than they did before, and the picture is even bleaker for younger workers [2]. With the rise of remote work, employees are working longer hours and more weekends, putting a healthy work-life balance at risk. With bedrooms becoming the new office, it can be concerningly easy for worklife and homelife to blur. Thankfully, there are a few strategies that can help workers separate their job and their home life.

First, one of the most useful strategies to utilize is scheduling. Most employees have a specific time to clock in and clock out. Even when you’re working from home, sticking to those specific times helps separate work and home. Additionally, it’s helpful to schedule breaks in advance as well, to provide structure to the workday. Creating a schedule and sticking to it is one of the best ways to prioritize a healthy work-life balance. 

Additionally, it’s helpful to create specific places for work as well. Set aside a desk, office, or even just a chair for work, and only use it during work hours. This way, your home can be split into two, with distinct workspaces and homespaces. This way, once you’re at your work desk, you’ll be able to focus solely on work, rather than allowing your work life and home life to intersect. Although these strategies sound simple, they help workers separate their work and personal lives immensely. Just following these two strategies can help maintain (or even increase) worker efficiency, while also promoting healthy distinctions between work and home.

Embrace Change

When workers were sent home in March 2020, they were forced to learn new programs on the fly. From Zoom meetings to Slack channels, workers involuntarily embraced modern workplace technology. Many workers had never even participated in a Zoom meeting before the pandemic, but now they’re practically the norm. Additionally, programs like Slack, Skype, and Microsoft Teams surged in popularity, even among offices that were previously low-tech. Ultimately, although the pandemic forced employers and workers to try new programs, it allowed nearly every workplace to embrace modern workplace technology. Now, nearly every worker is technologically savvy enough to get work done from home. The rapid modernization of many offices was certainly one of the hidden blessings of the pandemic.

In addition to embracing new software and programs, remote work has allowed employees to embrace new places as well. On the more common side, many workers enjoy leaving their homes for part of the workday. After all, some people may work best next to the office-like bustle of a coffee shop, or the eerie silence of a local library. Remote work allows workers to try out different working environments to determine which location works best for them. Additionally, some workers have even become “digital nomads,” employees who travel often, but are still full-time remote workers. Because remote work allows unprecedented flexibility in where work gets done, it’s no wonder why many employees prefer working out of the office.

Utilize New Tech

Even before the pandemic hit, new workplace collaboration software made our jobs so much easier. Now, dozens of useful programs are readily available to businesses, making the transition to remote work even more simple. Useful programs include: 

  • Slack, a business communication software that features chat rooms organized by department, team chats, and direct messaging.
  • Todoist, a workplace organizing software that schedules and shares tasks, meetings, and projects.
  • GitHub, a hosting service for software development that allows users to comment and collaborate on each other’s coding projects.
  • Clio, a practice management software for law firms that collects and finalizes documents remotely.

Don’t be afraid to try out new technology! There are dozens of useful programs available, no matter what industry you work in. Whether it be work automation or business communication, workplace software is a wonderful tool that can help your business. Embracing new technology can be scary, but the benefits certainly outweigh the stress. After all, we were all anxious about Zoom meetings in 2020, but now, they’re second-nature, and help us get work done effectively. The best workers and businesses are unafraid of trying out new technology, so keep an eye out for new programs that can help you get work done more efficiently.

Communication is Key

During in-office work, it’s easy to stay in the loop. With remote work, staying informed and updated on your team’s latest projects can be a bit trickier. That’s why it’s extremely important to communicate often with coworkers and managers alike. Make group chats with your team, so no one is left behind, and follow up often to ensure everyone is on the same page. Without in-person meetings, everyone has to know their responsibilities. Embracing consistent, clear communication helps ensure that tasks don’t slip through the cracks.

Additionally, communication doesn’t only have to be about work. One of the biggest drawbacks of remote work is the loss of office camaraderie. This loss is particularly felt by young employees, many of whom are starting their career without ever meeting their coworkers in real life [3]. One way to mitigate this effect is to encourage casual conversation among employees. Whether it be as simple as a “water cooler” Slack channel or occasional Zoom hangouts with coworkers, fostering connections between employees not only helps workers avoid burnout, but also helps cultivate a distinct company culture.

Overcome Challenges Together

One of the most difficult aspects of remote work is time management, particularly when your coworkers are in different time zones. Unplanned meetings are often too difficult to pull off successfully in a remote work environment. That’s why it’s extremely important to plan projects, tasks, and meetings well in advance, so every employee knows what’s coming up, and when to be available. Of course, sometimes things come up and require immediate action, but giving your best effort to plan in advance not only helps you stay organized; it helps your entire office stay coordinated and running smoothly.

Finally, one of the biggest challenges with remote work is technology. With no on-site IT department, workers are often on their own when they encounter a tech problem. That’s why businesses ought to have clear guidelines regarding technology. Some helpful tech tips include:

  • Only using secure Wi-Fi networks.
  • Immediately downloading software updates.
  • Using a secure file-sharing service (like AXEL Go!)
  • Creating an incident response plan in the event of a data breach.

Tech problems will always be present, whether you’re working at the office or at home. That’s why offices need to communicate with employees regarding technology and cybersecurity. Creating and enforcing technology guidelines can help both employees and the business stay safe from cyberthreats.

About AXEL

As remote work becomes the norm, cybersecurity ought to be a priority for all businesses. At AXEL we believe that your information deserves the best protection. That’s why we created AXEL Go. AXEL Go uses military-grade encryption, blockchain technology and decentralized servers to ensure it’s the best file transfer software on the market. Whether you need cloud video storage or cloud file management, AXEL Go is the secure file hosting solution. If you’re ready to try the best file sharing app for PC and mobile devices, try two free weeks of AXEL Go here.

[1] Collins, Terry. “Work Remote after COVID? Nearly 50% of US Workers Would Take a Pay Cut for It, Survey Says.” USA Today. Gannett Satellite Information Network, November 11, 2021. https://www.usatoday.com/story/money/2021/11/11/workplace-survey-remote-pay-cut-covid/6367601001/

[2] Maurer, Roy. “Remote Employees Are Working Longer than Before.” SHRM. SHRM, July 6, 2021. https://www.shrm.org/hr-today/news/hr-news/pages/remote-employees-are-working-longer-than-before.aspx

[3] Petersen, Anne Helen, and Charlie Warzel. “Remote Work Is Failing Young Employees.” The New York Times. The New York Times, November 22, 2021. https://www.nytimes.com/2021/11/22/opinion/remote-work-gen-z.html

A Team Communication App That’s the First of Its Kind

**This is part of our series highlighting startups who share our mission of trying to make people’s lives just a little easier**

Sometimes texting your boss is hard…but now, there’s an app for that.

In fact, now there’s an app that lets you access your schedule, switch shifts with your coworker, and stay updated at work so you always know what to say to your best customer.

Crew is a team communication app that enables companies to communicate freely and easily with employees. No longer do restaurant managers have to communicate separately with Front of House staff and line cooks, nor do retail employees have to text three different people about switching shifts. Now there is an easier way for all staff to see new schedules, switch shifts, communicate, and share important information.

This is an app that will transform the way your company functions on a daily level.

Forbes calls it an app that “helps to improve communications and saves time.”

Why does the world need an app for improving team communication?

Think about the number of people working at a local French restaurant: you’ve got the head chefs, the pastry chefs, the line cooks, the sous-chef, the servers, the hostesses, the bakers, and the dish crew.

That’s a lot of people in one restaurant whose knowledge of the ins and outs is what keeps the restaurant running daily.

And according to the National Restaurant Association there are over one million restaurants in the United States today.

So Here’s The Problem

There is a constant flow of information coming and going, widening the window for mistakes in communication and making it increasingly difficult for all staff to be up-to-date on the same level.

Schedules vary, which means shifts need to change; menus change seasonally and on some days, an ingredient might run out which means two of the signature dishes need to be altered and the head chef needs a few minutes to nurse his disappointment; someone might go home sick, or there might be an impromptu meeting because the truffle oil keeps being used by the pastry chef for his experimental croque-monsieurs.

The list could go on and on, and the potential for miscommunication increases. Plus, tempers start to rise when French cheese sandwiches are on the line.

There is an ever-widening window for mistakes in communication.

It’s not just a problem for busy restaurants—it’s a problem that arises for any company whose staff doesn’t have an employee email to easily connect with their team. This includes a wide range of industries, such as retail, healthcare, pharmacy, hospitality, travel, repair services, and construction.

The Crew app makes it possible for all employees on every level to receive updates, communicate with any team member, and share photos or documents.

Healthy and effective communication is vital to the success of any business. As industries change and consumer needs change, businesses have to maintain a level of agility that allows companies to adapt and change too.

And one of the most important and basic areas where success begins is with communication. Only when every employee is on the same page can the team function smoothly and achieve success.

With a team communication app like Crew, companies have an opportunity to improve their methods of informing, scheduling, updating, planning, and training. It’s a real game changer for millions of businesses.

About Crew

Founded in 2015 by Danny Leffel and Broc Miramontes, Crew is a communication app designed to enhance and simplify internal communication so that businesses can function smoothly every day.

It’s a free and easy-to-use app that creates one centralized location for all information and all team members, right on their device.

Crew is different from most collaboration software that caters only to the needs of office workers. It’s the first of its kind to solve the needs of millions of workers across many industries that don’t have access to an effective communication service.

Seven Ways Crew Can Help Your Team

There are many special features on the app that can keep your team running smoothly every day, no matter what.

1. Easy Messaging

Employees no longer have to dig around for the correct phone number to text—instead they can use the app to ask the head chef a question about the menu or find someone to cover a shift.

2. Customizable Schedules

Each new schedule can be updated or created within the app and shared with everyone. There’s no need to jump on a computer or wrestle with the printer that keeps running out of ink. Plus, there’s the added feature of pick-ups and approvals.

3. A Simple Way to Switch & Cover Shifts

Sometimes finding someone to cover a shift becomes a huge and stressful hassle. With the Crew app, messaging coworkers and updating the schedule is simple and easy to do.

4. Read Receipts

When workplaces are busy, it’s often easy to see a message but forget to reply or run out of time. Instead of getting stressed out wondering if your message was seen, users get a read receipt every time a message is opened.

5. Unlimited Photos and Videos

Whether it’s a photo of a new product or a short training video, it’s easy to send and receive files from the Crew app.

6. Works With Any Smartphone

Don’t worry; you don’t have to make every employee get the same phone. The Crew app is usable on all iOS and Android devices. You can even access it on the web if you don’t have your phone nearby!

7. Notifications To Stay Updated

Team leads can rely on Crew’s notifications to update the entire team on high-priority information.

“Thousands of teams across every industry are using Crew to help their businesses run more smoothly…”

Internal communication for any business within any industry is often a source of problems, and for businesses whose employees don’t have access to an on-the-job communication platform, it makes daily tasks much more complicated and stressful than they need to be.

With the Crew app, businesses have a free and easy platform for sharing important information that is vital to the health and success of both team and business.

This is an app that’s changing the way we do business while making lives simpler at the same time.